Coherence is unity in a written text that derives from the links among its ideas and the logical organization and development of its theme. Coherence can be thought of as how meanings and sequences of ideas relate to each other. The reason coherence is important is so that your readers can easily understand your main points.
Okay, you’ve written your book, you’ve had it edited and proofread (or are most of the way through the process), and now you’d like to tell the world about it. This can be done in person (e.g., speaking, book signings, or other in-person events) or in print (e.g., advertising, brochure, flyer, or other print media).
Here are some guidelines for creating an effective print piece to get the word out about your book.
This is a common concern of some authors. How do I work my job, spend time with my family, enjoy some just-relaxing time, and still find time to write? Here are some ideas.
Here at Affordable Editing Services, we read a lot of published books (both printed and electronic). And we find lots of errors. This is especially true for self-published works. The question is why?
The functions of Marketing and Selling are very different. If you ask a number of people to define each term separately, you may find that you get as many explanations as people you ask — maybe more. For example: Marketing is part of Selling, Selling is part of Marketing, Marketing is about advertising, Selling deals directly with customers, and so on. This confusion can reduce the potential for success in getting your book out.
All books need editing! An unedited book, or a poorly edited book, will create a negative impression on a target audience, unless that audience is very forgiving (e.g., family and friends).
You’ve put a huge amount of work and love into your book, and you’re almost finished. But there are those pesky front-matter and back-matter things to write. Your author bio may be one of the items that you pay least attention to, but you’re overlooking a huge advertising opportunity.
What an incredible concept! Think about it — you’ll probably never get to meet most of the people who’ll buy and read your book. Nevertheless, you can have an impact on how they look or feel or what they do as a result of your writing.
Following are some ideas for how to promote and sell your book. As with marketing, many of these are not one-time actions; they require regular diligence. And like marketing, the goal is not necessarily short-term results, but keeping an eye on the longer term.